While at Why Not Associates I worked across the on and off screen identity for Belgian TV channel VIER.
The motion design was flexible, playful and clean. Initial creative direction for the identity footage was to highlight idiosyncratic and surreal daily moments, inspired by filmmakers such as Roy Andersson.
The motion design was flexible, playful and clean. Initial creative direction for the identity footage was to highlight idiosyncratic and surreal daily moments, inspired by filmmakers such as Roy Andersson.
VIER On-screen Identity
Creative direction; Motion design, direction and animation.
Creative Direction: Why Not Associates
Production Company: Why Not Associates
Ident Photography: Kristoffer Borgli and Jimmy Kets
Client: VIER
Creative direction; Motion design, direction and animation.
Creative Direction: Why Not Associates
Production Company: Why Not Associates
Ident Photography: Kristoffer Borgli and Jimmy Kets
Client: VIER